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How Target Leveraged Data Analytics to Predict Customer Pregnancies

Aug 3, 2023 | Analytics, Marketing, Methodology, Quantitative, Research, Strategy, Techniques

Predictive analytics refers to the use of data for forecasting purposes. It can be used to predict trends or...

Data Privacy in Market Research: Where Do You Stand?

Jul 22, 2023 | Human Resources, Marketing, Methodology, Qualitative, Quantitative, Research, Sampling, Strategy, Techniques

By 2023, 65% of the world's population will have modern privacy regulations protecting personal data, compared...

The Vital Role of Engineers in Market Research

Jul 15, 2023 | Human Resources, Marketing, Methodology, Qualitative, Quantitative, Research, Sampling, Strategy, Techniques

Unearthing Game-Changing Insights From Highly Specialized Audiences Inside this...

Understanding Types of Research Design

Sep 4, 2020 | Consumer Panel, Editorial, Marketing, Research, Sampling, Strategy, Techniques

A look at different types of research design, and how selecting one will depend on your insight...

Message to our OvationMR Global Community Regarding COVID-19

Mar 13, 2020 | B2B Panel, Consumer Panel, Editorial, Education, Human Resources, Marketing, Sampling

Colleagues, Family, Friends: I wrote this original letter back in March 2019 as the...

How to Define and Analyze Your Target Market

Dec 3, 2019 | B2B Research, Marketing, Methodology, Research, Strategy, Techniques

Understanding your target market is crucial to your business successInside this Article... Location...

Improve Your Products with Data-Driven Design Thinking

Nov 4, 2019 | B2B Research, Marketing, Research, Strategy, Survey Design, Techniques

To improve your products, leverage insights to create data-driven innovation How to improve your...

Top 5 Tech Trends for Market Researchers in 2022

Oct 20, 2019 | B2B Panel, B2B Research, Consumer Panel, Editorial, Marketing, Strategy

Tech is leading market research in new ways and how 5 innovative tech trends will change the insights...

Accelerate Speed to Insight

Oct 6, 2019 | B2B Panel, B2B Research, Consumer Panel, Editorial, Marketing, Techniques

How do you save money with DIY research tools when you're still being charged retail pricing?What is...

3 Key Success Areas for HR Professionals

Aug 28, 2019 | B2B Research, Human Resources, Marketing, Research, Techniques

Delivering change in an organization through HR How do you deliver change in an organization...

B2B Research Essentials to Grow Your Business

Aug 28, 2019 | B2B Panel, B2B Research, Marketing, Methodology, NPS, Qualitative, Quantitative, Research, Sampling

Your business success depends on your customer and marketplace feedbackIn this Article... What is...

Getting Results with Buyers Journey Research

Jul 23, 2019 | Consumer Panel, Editorial, Marketing, Techniques

Learn how market research insights can inform the buyer's journey experience at each stageAn...

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