"Our mission is to expand opportunities for you to do the work you believe in for your company, your community, and your cause"

"There's never been a better time to be in research and a better time to partner with us"

"We do this for our clients, when market research companies forget that... show's over"

"Our people with their deep industry knowledge and leadership provide solutions to advance your insights business to new levels"

“Market research insights & quality are better today than at any point in history - We did this together"

Market Research » About OvationMR

How did we create one of the top online market research companies?

We love what we do. Problem-solving – Data – Insights… It’s in our DNA. Yes, some of the team came by our marketing research skills quite honestly. Others, and like many of you reading this, fell into this industry quite remarkably on your way to somewhere else one day. Together in our partnership, we are tenaciouos and resourceful problem solvers who seek to improve outcomes.

Working together as a team for over ten years, we have built over 200 online panel sites & communities for some of the world’s best known brands and most prestigious market research companies. Our innovative technology and methods for panelist validation and engagement still being used widely in the online research panel industry.

You will love what we do. In 2016, OvationMR was created to raise the bar in online sampling and so we could do what we love for you. We have built the most reliable, deep feasibility: Online B2B & Consumer research panels specifically for you.

For custom research or brand tracking studies you can be confident OvationMR will out-perform any panel companies DIY sample, on every measure.

 

 

Remember:

 

  • We are Industry Veterans in Online Panel Technology & Sampling Methodology
  • Our Team has Managed 1000’s of Projects and Built Over 200 Online Panels & Communities

Jim Whaley – CEO

CEO Market Research Company

“Market research insights & quality today are better than when we relied on any previous methodology, thanks to the digital economy, sampling technology, and science

 

Jim Whaley, OvationMRI am a technologist – but I am a researcher first. I started when I was in my early teens doing various research jobs around the Burke office in Atlanta to earn part-time summer money. We did every kind of field job and every kind of sampling: Phone, door-to-door, convenience sampling from lists, intercepts.

After university, I went to work for IBM as a Systems Engineer, to help customers implement business systems in the Finance, Insurance, and Manufacturing & Distribution sectors.

After two amazing years, I found my passion – Marketing Tech – where I worked to solve customer challenges in just about every industry category.  It was here where we used research methods and competitive intelligence to build great solutions for clients. We broke new ground.

After six years at IBM, I had the opportunity to purchase the Burke Call Center where I had worked earlier and started my 27-year career as a research industry entrepreneur. I have built and sold two market research companies and a couple of technology companies. I’ve provided consulting and mentorship to many established market research companies and to new people coming up in the industry.

I seriously love what I do in online research – at OvationMR – for You – Our Customer.

Michel Jones – Co-founder

CFO Market Research Company

“The insights industry is experiencing rapid change, OvationMR knowledge leadership and people provide a beacon for companies looking for solutions to questions challenging businesses today”

 

Michel Jones joins OvationMR Leadership TeamRural Australia seems like a long way from anywhere and not just geographically speaking either.  Life in Mildura and Swan Hill, part the Upper

Victoria region of southern Australia was simple and hard and to some extent may define one’s sensibilities as places often do.

After graduating from the University of Melbourne with a political science degree I was off to the business world where I honed my skills as an HR specialist and management consultant at firms like PwC and IBM.  I leveraged my know-how into an advisory capacity and began consulting to organizations that needed to realign resources and needed both strategic and tactical plans to execute with.

I have worked all over the world (APAC, Europe, India, Americas) in global roles advising both large and small firms on business growth strategy and culture. What I’m most proud of is my ability to help companies become both well run and more human, and at the same time by showing leaders they are not competing forces.

What I am most excited about at OvationMR is we have a great research pedigree and at the same time we don’t have the burden of institutional legacies. Where market research companies are concerned, we can make things simple – not hard.  We can create innovative solutions with new technology and ideas. All of which are driven by our greatest asset – Our People. 

Wayne Wong – Chief Operations Officer

COO Market Research Company

“I can’t remember something we were asked to do that was impossible, and we didn’t find a way”

 

Market Research Companies Chief Operations Officer, Wayne WongNew York City-born and raised. Like the City – I’ve seen a lot and I have a lot to give. New York is a big complex, busy place full of people with huge hearts and ambitions. We get a lot done here and we learn to take care of people.

After graduating from City University of New York – Queens College I went into finance on Wall Street for a year, but my real love was programming. A friend told me about an opportunity in market research at SRBI (now ABT Associates, Inc.), learning the ropes.

Later I was offered a position doing web programming at All Global, where I led a team of healthcare survey programmers. We managed all aspects of online research projects from programming, sampling, translations, and reporting.

After All Global, I joined a startup panel technology company called Globalpark, who built custom panels and communities for big brands and market research companies. We created panels for General Mills and Bosch, and Wells Fargo, and Girl Scouts of America. We also built the PSL Group’s panel and the American College of Physician’s membership panel.

I am pleased to be driving the solutions team again at OvationMR. We are a true technology-enabled online research company with deep experience. We have every resource we need at our fingertips to deliver for our clients. 

Jenn Whaley – Director of Insights Solutions

Director Global Insights Research Company

​​

“There is not a better time to be a research practitioner with the growing appetite for data and insights and the ability to find a reliable partner like OvationMR”

 

Coming up in a 2nd generation research family I had my share of marketing research immersion from an early age. We traveled the world met many interesting people all because of the family business – not to mention all the great stories.

After graduating from Rutgers University with a degree in Business Sciences, I went into the pharmaceutical industry as a field marketing solutions representative. I created programs for independent pharmacies to attract and retain local and regional customers with solutions that would help educate their customers about the usage and persistency of their prescriptions.

I also built a graphics design firm that served small and medium enterprises to help them promote their online digital marketing campaigns, which we would tie to performance metrics. I have helped dozens of retail pharmacies and pharmaceutical distributors to improve their DTC programs.

Additionally, I served for two years as CMO of The Pace Group, a real-estate trust, where I also obtained my commercial real-estate license.

Several years ago I decided, after several invitations, to join the team at OvationMR. It has been nothing short of fantastic! And so once again I am fully immersed in the market research experience where I work with researchers from brands, institutions, and market research companies.

How Did We Create One of the Top Online Market Research Companies?

We love what we do. Problem-solving – Data – Insights… It’s in our DNA. Yes, some of the team came by our marketing research skills quite honestly. Others, and like many of you reading this, fell into this industry quite remarkably on your way to somewhere else one day. Together in our partnership, we are tenaciouos and resourceful problem solvers who seek to improve outcomes.

Working together as a team for over ten years, we have built over 200 online panel sites & communities for some of the world’s best known brands and most prestigious market research companies. Our innovative technology and methods for panelist validation and engagement still being used widely in the online research panel industry.

You will love what we do. In 2016, OvationMR was created to raise the bar in online sampling and so we could do what we love for you. We have built the most reliable, deep feasibility: Online B2B & Consumer research panels specifically for you.

For custom research or brand tracking studies you can be confident OvationMR will out-perform any panel companies DIY sample, on every measure.

 

 

 

Remember:

 

  • We are Industry Veterans in Online Panel Technology & Online Sampling Methodology
  • Our Team Has Managed 1000’s of Projects and Built Over 200 Online Panels & Communities

Jim Whaley – CEO

market Research companies CEO Jim Whaley

“Market research insights & quality today are better than when we relied on any previous methodology, thanks to the digital economy, sampling technology, and science

 

I am a technologist – but I am a researcher first. I started when I was in my early teens doing various research jobs around the Burke office in Atlanta to earn part-time summer money. We did every kind of field job and every kind of sampling: Phone, door-to-door, convenience sampling from lists, intercepts.

After university, I went to work for IBM as a Systems Engineer, to help customers implement business systems in the Finance, Insurance, and Manufacturing & Distribution sectors.

After two amazing years, I found my passion – Marketing Tech – where I worked to solve customer challenges in just about every industry category.  It was here where we used research methods and competitive intelligence to build great solutions for clients. We broke new ground.

After six years at IBM, I had the opportunity to purchase the Burke Call Center where I had worked earlier and started my 27-year career as a research industry entrepreneur. I have built and sold two market research companies and a couple of technology companies. I’ve provided consulting and mentorship to many established market research companies and to new people coming up in the industry.

I seriously love what I do in online research – at OvationMR – for You – Our Customer.

jim.whaley@ovationmr.com

Michel Jones – CFO & People Leader

Market Research Companies CFO, Michel Jones

“The insights industry is experiencing rapid change, OvationMR knowledge leadership and people provide a beacon for companies looking for solutions to questions challenging businesses today”

Rural Australia seems like a long way from anywhere and not just geographically speaking either.  Life in Mildura and Swan Hill, part the Upper

Victoria region of southern Australia, was simple and hard and to some extent may define one’s sensibilities as places often do.

After graduating from the University of Melbourne with a political science degree I was off to the business world where I honed my skills as an HR specialist and management consultant at firms like PwC and IBM.  I leveraged my know-how into an advisory capacity and began consulting to organizations which needed to realign resources and needed both strategic and tactical plans to execute with.

I have worked all over the world (APAC, Europe, India, Americas) in global roles advising both large and small firms on business growth strategy and culture. What I’m most proud of is my ability to help companies become both well run and more human, and the same time by showing leaders they are not competing forces.

What I am most excited about at OvationMR is we have a great research pedigree and at the same time we don’t have the burden of institutional legacies. Where market research companies are concerned – we can make things simple – not hard.  We can create innovative solutions with new technology and ideas. All of which are driven by our greatest asset – Our People.  michel.jones@ovationmr.com

Wayne Wong – Chief Operations Officer

Market Research Companies COO, Wayne Wong

“I can’t remember something we were asked to do that was impossible, and we didn’t find a way”

New York City born and raised. Like the City – I’ve seen a lot and I have a lot to give. New York is a big complex, busy place full of people with huge hearts and ambition. We get a lot done here and we learn to take care of people.

After graduating from City University of New York – Queens College I went into finance on Wall Street for a year, but my real love was programming. A friend told me about an opportunity in market research at SRBI (now ABT Associates, Inc.), learning the ropes.

Later I was offered a position doing web programming at All Global, where I led a team of healthcare survey programmers. We managed all aspects of online research projects from programming, sampling, translations and reporting.

After All Global, I joined a startup panel technology company called Globalpark, who built custom panels and communities for big brands and market research companies. We created panels for General Mills and Bosch, and Wells Fargo, and Girl Scouts of America. We also built the PSL Group’s panel and the American College of Physician’s membership panel.

I am pleased to be driving the solutions team again at OvationMR. We are a true technology enabled online research company with deep experience. We have every resource we need at our fingertips to deliver for our clients.   wayne.wong@ovationmr.com

Jenn Whaley – Director of Insights Solutions

Market Research Companies Director of Insights Solutions, Jenn Whaley

“There is not a better time to be a research practitioner with the growing appetite for data and insights and the ability to find a reliable partner like OvationMR”

Coming up in a 2nd generation research family I had my share of marketing research immersion from an early age. We traveled the world met many interesting people all because of the family business – not to mention all the great stories.

After graduating from Rutgers University with a degree in Business Sciences, I went into the pharmaceutical industry as a field marketing solutions representative. I created programs for independent pharmacies to attract and retain local and regional customers with solutions which would help educate their customers about the usage and persistency of their prescriptions.

I also built a graphics design firm which served small and medium enterprises to help them promote their online digital marketing campaigns, which we would tie to performance metrics. I have helped dozens of retail pharmacies and pharmaceutical distributors to improve their DTC programs.

Additionally, I served for two years as CMO of The Pace Group, a real-estate trust, where I also obtained my commercial real-estate license.

Several years ago I decided, after several invitations, to join the team at OvationMR. It has been nothing short of fantastic! And so once again I am fully immersed in the market research experience where I work with researchers from brands, institutions and market research companies.  jenn.whaley@ovationmr.com

OvationMR Market Research

           Visit Us:

 

           39 Broadway

               Suite 2010

New York, NY 10006

 

OvationMR Market Research

     Visit Us:

  • 39 Broadway
  • Suite 2010
  • New York, NY 10006

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