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Research Articles
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How to Make the Most of Market Segmentation Research
Market segmentation may uncover new options or groups of people your company has not yet targeted but may present...
How to Build a Successful Innovation Culture
Innovation does not just happen, it has to become a continuous collaborative process across teams, business functions,...
Global HR Research | Talent Acquisition Heart of the HR Function
HR Professional Survey Where do HR professionals spend their time? Our recent HR research...
School Superintendent Arrested: Paying for a Student’s Medical Bills
School Superintendent Arrested For Using Her Health Insurance to Pay for an Uninsured Student’s Care...
Survey of US Voters on Issue of Government Shutdown
Getting the target population right means more reliable research On December 22, 2018, during...
B2B Research Matters – Using Your Customer’s Language
Customers search all solutions before contacting you - Your content should speak their languageWhat...
Government Shutdown Impact on Small Business
Results from a survey of over 800 small business owners in January 2019 Impact of Government...