The Standard Ovation Blog
A practical and noted source for research methods, meetups, and more…
The Role of the Insights Industry in a Democratic Society: Ensuring Free, Fair, and Impartial Elections
The insights industry plays an important role in the electoral process across democratic societies. Learn more about their role and the challenges they face....
Market Research Trends to Watch in 2023
The things customers care about and the ways we reach them have changed so abruptly that we’ve had to adapt in order to stay ahead in delivering next-level insights...
Meeting the New Demands of Market Research
4 recommendations to prepare for meeting the future demands of the market research industryJanuary is when many market research experts try to predict what...
Market Research and Trendspotting: Five Tips
Trends are the intersection of markets and culture, and understanding that intersection helps brands better identify what the market will want in the...
Use Market Research to Improve Innovation
Meeting the customers' needs is the heart and soul of business. New product development should always keep this as its north star using market research to...
Does All Research Need To Be Agile?
Agile market research can be quicker and more affordable when executed well than traditional approachesAgile market research is usually cited as the ‘silver...
8 MR Trends to Watch For NOW
Emerging trends will impact how market research gets done, what we pay attention to, and the quality of insightsInnovation is the lifeblood of businesses....
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