The Standard Ovation Blog
A practical and noted source for research methods, meetups, and more…
Navigating the Survey Software Maze: A Guide to Making the Right Choice for Marketing Research
There are a number of survey software options to choose from. Learn how to make the right choice for your marketing research. Inside this...
Tradesmen in Market Research: Shaping the Future of the Building and Construction Industry
Tradesmen are the architects of the tangible world. Their in-depth knowledge, hands-on experience, and practical skills make them invaluable contributors to the building...
Finding Opportunities in Adjacent Markets by Thinking Outside the Box
While expanding into adjacent markets is not without risk, you will leverage your business’s existing capabilities, competencies, and strengths with adjacent markets....
How AI Will Impact Market Research
AI is impacting and will continue to impact the Market Research industry. In fact, MR companies have been using AI for the past 10 years. ...
The Integral Role of Secondary Research in Market Analysis
One main focus of secondary research is to make your primary research step better by laying the groundwork for a better understanding of your marketplace, and principal...
The Vital Role of Independent Market Research Consultants in Market Research
Besides driving innovation, one of the most significant contributions of independent research consultants and sole practitioners is their niche expertise and...
Improving the Survey Experience for Respondents
The quality of insights derived from surveys is heavily influenced by the respondents' experience Inside this Article... Introduction...