The Standard Ovation Blog
A practical and noted source for research methods, meetups, and more…
Qualitative Market Research: The Complete 2023 Guide
Qualitative market research helps collect key non-numerical data for analysis. Learn the qualitative research benefits, methods, and more. Inside...
Your Guide to Market Research: What It Is, Types, and Methods
Market research is an important part of a business or marketing strategy. Learn more about what it is and the top methods in our market research guide....
How Target Leveraged Data Analytics to Predict Customer Pregnancies
Predictive analytics refers to the use of data for forecasting purposes. It can be used to predict trends or events, both in your industry and for your customers...
Data Privacy in Market Research: Where Do You Stand?
By 2023, 65% of the world's population will have modern privacy regulations protecting personal data, compared to only 10% in 2010 Inside this...
The Vital Role of Engineers in Market Research
Unearthing Game-Changing Insights From Highly Specialized Audiences Inside this Article... Introduction Understanding the Engineering Role...
Strengthening the Backbone of Market Research: Supporting the Market Research Institute International
In today's fast-paced, digital-first world, where consumer behavior is ever-evolving and markets are continually shifting, the need for accurate, high-quality market research has...
Beyond Mobile Optimization: Mobile First Survey Design Tips
Mobile-first surveys will improve representation across target audiences because mobile device penetration and use are increasing Inside this...
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