The Standard Ovation Blog
A practical and noted source for research methods, meetups, and more…
Your Guide to Market Research: What It Is, Types, and Methods
Market research is an important part of a business or marketing strategy. Learn more about what it is and the top methods in our market research guide....
Top 5 Tech Trends for Market Researchers in 2022
Tech is leading market research in new ways and how 5 innovative tech trends will change the insights industry.With the new decade well underway bringing with...
Accelerate Speed to Insight
How do you save money with DIY research tools when you're still being charged retail pricing?What is most important when buying market research panel...
B2B Market Analysis: Top Questions
What important question categories should you include in a B2B market analysis? B2B market analysis helps businesses understand their customers and the...
3 Key Success Areas for HR Professionals
It is the role of managing change and people data which delivers the true value of HR to the organization, driving strategic and daily decision making. The more we support the business through data-based discussion, the more permanent that ‘seat-at-the-table’ becomes.
B2B Research Essentials to Grow Your Business
Your business success depends on your customer and marketplace feedbackIn this Article... What is B2B research? Benefits of B2B research B2B research methods...
Getting Results with Buyers Journey Research
Learn how market research insights can inform the buyer's journey experience at each stageAn estimated 79 percent of marketing leads never convert to sales,...