The Standard Ovation Blog
A practical and noted source for research methods, meetups, and more…
Your Guide to Synthetic Respondents in Market Research
What are synthetic respondents and what do they mean for market research projects? Learn more in our latest guide. Inside this Article......
The Use Cases for Analytics
Analytics fit within descriptive, diagnostic, predictive, and prescriptive types and while each has its unique purposes, they add the most value when they all work in...
To DIY or Not to DIY: Is That the Question?
There are times when DIY research is a good solution and times when you need a managed research solution. So how do you decide...To DIY or Not to DIY: Is That...
What is Artificial Intelligence and How Can It Be Used?
AI has become extremely popular because it allows you to automate repetitive processes and improve productivity.What is Artificial Intelligence? Although...
5 Ways Market Research Can Improve Your Digital Marketing
Here are 5 questions that marketing research can answer to improve your digital marketing programs5 Ways Market Research Can Improve Your Digital Marketing...
Linking Employee Compensation to CX
CX-linked compensation goes back to selecting the right CX metrics that influence employee behavior, then designing and delivering surveys to collect and deliver those...
The Great Reshuffle and the Future of Work
The desire for more flexible work arrangements, and the movement of workers towards jobs that offer these benefits, is inextricably linked to the changing nature of work...
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